To improve the shopping experience for customers, Y Silver Link, YWCA's social enterprise which focuses on providing high-quality elderly products, launches a new online shop. The latest Summer Sales, which will end on 31 July, allows customers to purchase selected products at discounted prices as low as $1, upon spending of $300. Selected products include cane holders, magnifying nail clippers, resistance bands, sphygmomanometers etc. The online shop also launches a welcome offer for both new and existing members, i.e. $20 voucher will be given to those who registers an account on or before 4 Sept.

Aging in place has been a popular idea in the elderly service sector which targets to assist elders to live in the community for as long as possible. Y Silver Link introduces various products that help to maintain elderly’s standard of living and alleviate the effect of ageing. For example, non-slip opener makes it easier to open or fasten bottles and jars. Knife with right angle handle prevents discomfort and is good for elderly with weak hands or wrists.

Research showed that pets contribute to elderly's physical and emotional wellness. However, people might not be able to keep pets because of the living environment or one’s physical strength. Joy For All Companion Pet becomes an alternative. The electronic creatures sound and move like real cats and dogs. They can also respond to owner's touch and hug, which helps to calm the owner and provide solace.

Apart from commodities, Y Silver Link also provides expertise services. Home safety improvement helps customers realise potential dangers and preventive measures. The one-stop electric wheelchair assessment provides suggestions on wheelchair model, trial appointment and operation training. For more information, please visit https://ysl.ywca.org.hk/.