Chief Executive's Report
Ms. Yvonne Yeung
Hong Kong YWCA has all along proactively developed forward-looking social services to address the evolving needs of society. Through cross-sector and cross-agency collaboration, we strive to enhance service quality and foster social innovation to benefit the community.
Promote primary health services and mental wellness
In response to increasing healthcare demands, the Government has actively advanced primary health services in recent years, with the Primary Healthcare Blueprint introduced to establish a sustainable, prevention-focused and community-based healthcare system. In alignment with this initiative, the Association consolidated existing resources and expertise to establish the Primary and Community Health Service Department on 1 April 2025. The Primary and Community Health Committee comprising seasoned professionals in medicine, nursing, and pharmacy was also formed to guide service development. Advocating medical-social collaboration and holistic care, the Department oversees units including North District Health Centre Express, PHARM+ YWCA Community Pharmacy, Y Health and Wellness Centre, and Y Fitness. Together, they form a comprehensive support network that promotes holistic well-being and addresses the healthcare needs of remote and underprivileged populations.
The Association has all along been committed to promoting holistic well-being through our various social services, fulfilling the mission of “Enhancement of Life.” During the year, we launched the Jockey Club “Bama Chill Club” Perinatal Support Project to support the mental health of expectant mothers and their families. Adopting a family-centred approach, it offered professional and structured emotional support throughout the perinatal journey. In addition to a pioneering one-stop online support platform, it also provided district-based and on-site services in collaboration with the obstetrics and gynecology department of public hospitals. Besides, we have stepped up efforts to promote youth mental health. Through the JC LevelMind programme, we created youth-friendly spaces in three districts to support young people’s holistic well-being. A three-tier intervention model was employed to deliver tailored support based on their varying emotional needs.
Capacity building and sustainability: Preparing for the future
The Association has long prioritized organizational capacity building, with a strong focus on technological advancement to enhance service quality and drive social innovation. With collective efforts and stakeholder consultation, the “HKJC e-Platform to Achieve Smart Service for On-site Pre-school Rehabilitation Services” (e-PASS OPRS) jointly launched by the Association with three social service organizations was officially launched. Featuring smart scheduling, case management and information sharing, the platform streamlines administrative processes, improves coordination, and facilitates real-time updates across multidisciplinary teams. It also promotes knowledge exchange among service providers. The platform was honoured with the “Smart People Grand Award” and the “Smart People (Smart Transformation – Solution for Charitable Sector) Gold Award” at the 2024 Hong Kong ICT Awards, with eight additional service organizations joining the platform.
To support environmental sustainability and address global climate change, the Association actively participated in initiatives such as the Blue Sky Project, SolarCare Programme and “Green Welfare NGOs” Scheme, to promote energy saving by adopting energy-efficient technologies and installing solar panels. During the year, we launched the 30-month “Decarbonising NGOs: Social Service Centres” project to retrofit energy-efficient equipment in selected units and implement a smart energy management system for real-time monitoring and energy conservation. The initiative also aims to strengthen staff environmental awareness through training and incentives, encouraging sustainable practices both at work and in daily life.
Expand service reach and connect community resources
The Association has served people from all walks of life with its over 100 service units across various districts. They closely collaborate to leverage community resources to create synergy and enhance service impact. In response to service needs, several new units were established this year in Tsing Yi, Tseung Kwan O and Sheung Shui. They included the Jockey Club Carer Space centres in Tsing Yi and Sheung Shui, which commenced service this year following the launch of the centre in Sai Wan Ho to offer timely and appropriate support to carers.
Besides, the Association was once again commissioned by the Social Welfare Department to provide social work services for pre-primary institutions in Tsing Yi and Tseung Kwan O. Together with our existing team in Tai Po, our Y Joy Early Childhood School Social Work Service now has three teams offering professional support to kindergartens and nursery schools in their respective districts.
In line with the Government’s public housing development plan in Tsing Yi, three of the Association’s service units in the area were relocated to new premises. The Mr. & Mrs. C.F. Tao Neighbourhood Elderly Centre, Tsing Yi Nursery School, and Tsing Yi Integrated Social Service Centre have now resumed service and served the community with upgraded facilities.
2025-2028 Strategic Development Plan
As the Association celebrates its 105th anniversary in 2025, we also embark on a new strategic development plan. After extensive discussions involving Board members, management and staff, five “Bold Steps” have been outlined, namely, YWCA Movement, Targeted Services, Organizational Capacity Enhancement, Sustainability and Collaboration, which embody our vision for the development of the Association over the next three years.
As our founding mission, we will continue to advance YWCA Movement. In response to service needs, resources will be strategically focused on six key areas: mental wellness, carer support, targeted poverty alleviation, primary and community health, community engagement, and career and life development. To strengthen organizational capacity, we will invest in talent development and application of technology. Sustainability will be promoted through energy efficiency, smart management, staff training and public education. We will also deepen collaboration with government departments, cross-sector partners and stakeholders, support national security education, and strive to integrate into the overall national development to achieve the vision of working together for the common good.
Looking ahead, we will remain steadfast in our mission rooted in Christian faith and continue to deliver people-centred social services with professionalism, openness, trust and unity. I would like to extend my heartfelt gratitude to our dedicated team, and all partners and friends who have journeyed with us, so that we can together witness and celebrate the abundant fruit of “Enhancement of Life”.
